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Feature Story 
October 03, 2006
The Benefits to Donating Blood

Organ & Blood Donation

The importance of donating blood cannot be underestimated.

Thousands of U.S. corporations, organizations, and associations are working to create a "donation friendly America" by joining the Workplace Partnership for Life.

Participants offer employees or members an opportunity to learn about,discuss, and make decisions concerning the donation of organs, tissue, marrow and blood.

AETNA is providing donation information at wellness fairs and making organ/tissue/marrow donation information available at blood drives.

Materials about donation are distributed through AETNA's Diverse Employee Networks, every AETNA Volunteer Council throughout the Nation, and six regional Emerging Markets Heads.

AETNA headquarters is referring all AETNA offices to this web site for a list of organ procurement organizations available to help with local awareness programs.

AMERICAN COLLEGE of HEALTHCARE EXECUTIVES has a donation icon on the home page of its Web site that leads to a message from the COO/System Executive Vice President, and links to 11 donation related sites.

ACA's membership newsletter has included an article and detailed plans on Workplace Partnership participation to encourage their members to join.

Included with the article were a donor card, Q&A's about donation, and the suggestion that members photocopy and place fact sheets in waiting rooms.

BLUE CROSS/BLUE SHIELD of TENNESSEE has launched an education campaign to inform employees of benefit coverage for transplants and create donation awareness with sessions that reached a total of nearly 3,000 employees at three offices in Chattanooga and one in Nashville.

You can learn more about the advantages of donating blood at the site of the American Red Cross.

Posted on October 3, 2006 10:58 PM



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